Adrian Jasion • Organizer, Post-Production Forum

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– We spoke to Adrian Jasion, one of the organizers of the Post Production Forum, about the upcoming event

Taking place online from December 4-6 this year, the Post Production Forum will shine a spotlight on creators and post-production experts, while encouraging filmmakers to look to Poland for help while putting the final touch to their productions.

Cineuropa: Having recently spoken with post-production experts, they underlined how crucial this process really is. How do you educate filmmakers on its importance?
Adrian Jason:
It’s a matter of good planning. Post-production studios often insist that the earlier they are involved in a project, the more effective the post-production will be. Post-production teams are also creative teams capable of proposing technological and artistic solutions for a film, thanks to which the producer and the creators have the possibility of optimizing the planning of the whole production, in particular the period of filming. In the case of more demanding scenes, the presence of a supervisor from the post-production studio is necessary on the set itself. The most important thing is the right post-production collaboration workflow, which should not be fixed at the last minute.

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At this year’s Post Production Forum, there will be a panel on comfortable post-production and the optimal workflow for each project. There will also be a presentation by Andraz Sedmak and Luka Leskovsek, dealing with on-set visual effects supervision, while experts from Di Factory will talk about hybrid post-production – using combined negative and digital material. All of these topics will perfectly complement the answer to this important question.

You started out focusing on editing, now you’re also focusing on other aspects. What new needs, or trends, do you want to address and satisfy during the event?
We checked the concept and decided to extend our formula to other aspects related to post-production. We try to provide high level training in technological and artistic fields. We see the need for industry education on the subject of HDR (High Dynamic Range) technology for example, so this year’s program will provide a solid dose of knowledge on this subject in the form of a workshop.

Post Production Forum is a place where talent meets technology. We will talk about the latest solutions for the implementation of artificial intelligence and the machine learning process in the post-production of an audiovisual image. Our recipients are often people who are new to the post-production career path. In response to their needs, we’re hosting this year’s reunion with Hollywood’s award-winning VFX Supervisor and Technical Director, Allan Mackey. He will talk about building your own brand and a successful career in visual effects. The editors will meet Dan Lebental, which will discuss the art of storytelling in big-budget Hollywood cinema. These are just a few of the topics for this year, but they show the full range of needs and how we are responding to them.

I noticed you opened the event to non-industry viewers. Would you like to tell me something about the Cinema: special effects series?
We are committed to promoting the art of post-production to moviegoers. People are interested in how a film is made. We have decided to organize a mini-program which will include screenings of documentary films and conversations with their editors, and a very interesting panel on the evolution of special effects in star wars, for all movie buffs wondering how they were made.

I guess in post-production, the idea of ​​working remotely isn’t as groundbreaking as it is for people working at other stages of the filmmaking process. Are you going to tackle this subject this year?
This year has been a very big challenge for the whole industry, when it comes to adapting to remote work. It would seem that the post-production industry was best prepared for this, but this type of work also requires good preparation, both in terms of the structure of the organization of work and in terms of infrastructure, technological equipment or data security. Of course, this subject will be discussed during discussions with our panelists.

You want to encourage people to collaborate with Poland on post-production. How will you present these options to international participants? And does Poland have to offer right now?
Yes, our mission is to promote the possibilities and achievements of Polish post-production studios, thus encouraging foreign producers and creators to undertake even more cooperation with Poland. Our market is very well prepared for this. The quality of services does not differ from the world level. This year, the publication Post in Poland – Guide to Polish Post Production will be published. We will present the profiles of more than 20 companies operating in the Polish market, as well as a description of their experience and capabilities, as well as contacts with the persons concerned. The reader will be able to learn about the principles of cashback operations, which include post-production as an eligible cost. The catalog will also include interviews with experts offering interesting perspectives on industry issues. Eventually, the publication will be supplemented with other information and the database of companies it contains will be enriched.

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